ANZ Singapore would run yearlong campaigns to lift card holder spending that would cumulate in their bi annual rewards exercise. For that specific year, they decided to do an online sure win spin lucky draw.

This comprised of cardholders accumulating chances to have a spin on in the online game with spending on their cards

On our end we provided tokens that the ANZ would then match with their cardholders and revert with the number of spins that the user had accumulated.

We conceptualized the theme of ANZ City which emulates the different places within the city that the user could use their cards in.

We them developed the randomized back end to simulate a lucky draw mechanism and the animation to match the back end.

The system would then store the lucky draw prizes that the cardholder won and provide ANZ with a daily and cumulative report.